SERVICES
Octothorpe specializes in visual platforms: Instagram, Snapchat, Periscope and Twitter, but we are more than happy to work with other platforms. Get in touch - we love to hear your ideas!
SOCIAL MEDIA MANAGEMENT
Would you like someone to manage your organization's full social media landscape, or perhaps a platform or two? Octothorpe is here to help!
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We will work with you every step of the way to create a social communications plan that accomplishes your goals and grows your audience. We can help you identify the best platforms for you to focus on, guide you in finding your voice, and carry out plans with verve and aplomb.
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We love telling visual, social stories, and believe in the power of finding a unique digital voice. Sharing compelling stories through social media isn’t just a sound business practice, but a source of joy and continuing inspiration. Get in touch today to get started on an annual plan for full or partial social media management.
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Octothorpe's talented photographers and videographers are ready to help you create content optimized for social sharing. You have the choice of working with one of our staff content creators, or we will connect you with one of our contracted, vetted social media influencers.
Our in-house style emphasizes shareable moments of intimacy, governed by the “single effect” principle. Images should create a singular feeling in the viewer - curiosity, affinity, warmth, appreciation or wonder, for example - and should tell a visual story.
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Content creation is available by annual contract or on an ad hoc basis. Contact an account manager today to create a plan that is right for your organization.
MULTIMEDIA CONTENT CREATION
SOCIAL CAMPAIGNS
Do you have a specific goal you would like accomplished through social media, like succeeding in a fundraising campaign, raising community awareness, or simply growing your followers? Let Octothorpe help you create a campaign that suits your needs.
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Our campaigns start with a goal, and design a framework and action plan around accomplishing that goal. We set specific metrics for success, help you act on the plan we worked together to create, and track results so we can make adjustments if needed.
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Social campaigns can last anywhere from a day to several months. Let us know what you're thinking about, and we'll work with you to create a campaign that will knock your audience's socks off.
You may feel great about posting to your organization's social media accounts, but want to learn more about what's working and what's not, and be able to report back to your higher-ups. Octothorpe is ready to step in and track your social media engagement.
We use data to discover what clicks with your audiences, and to suggest opportunities for growth. We deliver your social stats in a beautifully designed report that you can feel proud presenting to your board or boss - the only thing missing is a bow!
Analytics and reporting services are available on an annual plan, or for individual campaigns. We are also able to consult with your organization on how to best track your social stats.
ANALYTICS & REPORTING
STRATEGY, PLANNING & GOALS
Octothorpe's strategy, planning and goal-setting consulting is great for new businesses, and for organizations that want to rethink their social media strategy.
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We will work with you to identify your audiences and best practices for reaching them, find the social media platforms you should focus on (every business does not need to be on Snapchat), help you draft your social communications plan, and work on setting appropriate goals. This service empowers you to take control of your social media world, and works well for organizations with a dedicated social media person or team.
Social media workshops and meetups are one of our favorite things to do at Octothorpe. We're happy to come to your location for a half or full day workshop on untangling a specific social media mystery. We've moderated flash post-writing workshops, embarked on social photography "field trips," and held seminars demystifying the latest and shiniest social media goodies.
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Our meetups aim to bring social media professionals and influencers together for networking and idea sharing. We hold an informal social media coffee at Colectivo Coffee on Capital Square on the first Monday of each month, and take part in larger conferences when the opportunity arises. We hope to see you there!